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Sell Your Jewelry is a leading company for jewelry and gems situated in Singapore. With the launch of their new website, their past organic search engine rankings were lost. Moreover, there was a critical need to raise a consistent flow of sellers despite the ranking misfortune, analyze client conduct and response, and create trust from search engines to get them up on the search engine results pages.
Regardless of offering first-rate services, they couldn’t grow their reach and gain more customers. Very soon, they were lagging behind their competitors.
Their PPC campaign was driving expensive calls, and they were not getting sufficient leads. This absence of a successful marketing technique and failure to put time into it seriously impacted their income and overall growth. Their primary concern was basic; they needed an expansion in customers and a hike in their selling service through an impressive PPC campaign.
The need to change and revamp their digital marketing approaches drove them to us. They needed us to deal with their PPC campaign. We uncovered a diverse PPC campaign for Sell your jewelry focusing on local markets as a feature of an exhaustive digital marketing program.
We spent significant time in a wide range of media conversion services, starting with PPC optimization and launching another SEO-friendly website later. The biggest test for us was creating a higher conversion volume yet at a moderate Cost Per Acquisition (CPA).
To be more exact, the procedure to defeat these underlying shortcomings would require rearranging the account’s campaign and ad group structures while redesigning the keyword offering techniques. Furthermore, the launch of another optimized website would offer better than ever presentation pages with significant content and call to action (CTA).
We planned an exhaustive promoting strategy that began with top to bottom research into how best to sway their target audience. It included launching a variety of landing pages that were continually upgraded depending on collected traffic information.
We started operation by improving a new promotion and ad campaign for every crucial service type or media format that we offer. These basic campaigns gave opportunities to different ad groups that targeted particular media types and conversion solutions. This exceptionally basic structure of highly-centered ad groups assisted with boosting ad relevance and keyword quality score.
After that, we witnessed a dramatic decrease in Cost Per Click (CPC) and soaring ad placement at a lower premium. This account reorganization technique additionally included precision-based bidding techniques, ad split testing, and the utilization of ad extension, all on the ad group level.
Moreover, we helped Sell your jewelry exhaust all open doors in utilizing advertisement extension. Within a few months, ad groups effectively initiated five promotion extensions, assisting with boosting promotion size, relevance, and click-through rates. Among these were: Sitelinks extensions, Callout extensions, Structured Snippet extensions, Location extensions, and Call extensions.
Over the year looking at Google Ads KPIs alone, we helped Sell Your Jewelry in the following ways:
We have obtained remarkable traction with PPC promotion and SEO and expanded organic search visibility throughout the year.
Our creative Ad agency is ranked among the finest in the US. We cultivate smart ideas for start-ups and seasoned players. By adhering to industry standards, we create some stunning portfolios. Company branding redefines.
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